Can a hotel put any song from Instagram’s library in its Reels?
Germany’s hotel association warns of legal action over music in Reels. Media law expert Thomas Hoeren explains what to do.
Marketing & Sales
4 storiesHotel marketing, sales and communication – how hotels build visibility, communicate their positioning and win bookings: from photography and social media to booking platforms and direct bookings.
What Does Your Hotel Really Look Like to Guests?
A flowerpot as the main image? Sahin Toprak explains why hotels can look so different across booking platforms.